Rosenthal Adult & Senior Care Connections

RASCC Facility Partner Marketing Membership

A $249-per-month marketing and referral partnership created for assisted living, independent living, memory care, RCFE, board-and-care, and other residential care facility owners throughout Southern California who want consistent visibility, stronger online exposure, and reduced RASCC referral fees.

$249 / Month Facility Partner Membership

20% OFF RASCC Referral Fees

2–3× Weekly Social Media Marketing

Cancel Anytime Standard Membership

Give Your Facility Ongoing Visibility — Not Just a One-Time Listing

Families searching for care often compare multiple facilities before deciding where to tour, call, or place a loved one. Being visible once is not always enough. Facilities benefit from appearing consistently in front of families, referral sources, caregivers, community members, and other people searching for care.

The RASCC Facility Partner Marketing Membership gives participating Southern California facility owners an ongoing marketing presence through Rosenthal Adult & Senior Care Connections while also providing a meaningful financial benefit: 20% off RASCC referral fees.

For $249 per month, RASCC helps keep the facility visible through regular social media content and online website features designed around the home, its services, environment, care offerings, and the people it is best positioned to serve.

Standard Membership Is Month-to-Month

Facility owners and administrators can cancel the standard $249-per-month membership at any time. A longer commitment applies only when the facility elects to have RASCC personally create an on-site photo and video walkthrough.

What's Included in the $249 Monthly Membership

20% Off RASCC Referral Fees

Active facility partners receive a 20% discount on applicable RASCC referral fees, allowing successful placements generated through RASCC to cost less than the standard referral rate.

Social Media Marketing

RASCC creates and publishes facility-focused social media content approximately two to three times per week to help maintain ongoing visibility.

RASCC Website Blog Exposure

Facility-focused content can be published through the RASCC website blog, giving families and online visitors another way to discover the facility and learn what it offers.

Facility Feature Content

Marketing content may highlight the home's setting, services, amenities, room options, care strengths, available programs, or other approved information supplied by the owner or administrator.

Southern California Exposure

The membership is designed around RASCC's Southern California care network and the families, referral sources, and online audiences searching for residential care in the region.

Month-to-Month Flexibility

Facilities that do not request an RASCC-produced photo and video walkthrough can remain on the standard plan without a six-month commitment.

Membership Can Reduce the Cost of a Successful Placement

20% OFF RASCC REFERRAL FEES

A Marketing Membership With a Direct Placement Benefit

While the membership helps keep your facility visible, active subscribers also receive a 20% discount on applicable RASCC referral fees. This means the membership can provide value both before a placement through marketing exposure and after a successful RASCC referral through a reduced referral fee.

Marketing + Referral Partnership

This is not simply an advertising subscription. The program is designed to strengthen the ongoing relationship between RASCC and participating facility partners while giving the facility a more consistent presence in front of prospective families.

Consistent Social Media Marketing — Approximately 2 to 3 Times Per Week

Facility marketing works best when families see more than the same static advertisement repeatedly. RASCC can develop varied content that gives people different reasons to notice and remember the facility.

Facility Features

Showcase approved room types, common spaces, outdoor areas, amenities, services, or other characteristics of the home.

Care & Service Highlights

Explain the types of residents the facility serves and approved care capabilities provided by the home.

Lifestyle & Environment

Share what day-to-day life may feel like, including activities, meals, environment, community atmosphere, and other approved facility information.

Availability Updates

When the owner provides current availability information, RASCC can use marketing content to help increase awareness of openings.

Educational Content

Facility-related posts may answer common family questions and help explain the care environment in a useful, informative way.

Community Visibility

Ongoing posts help maintain awareness among families, caregivers, referral sources, healthcare professionals, and the surrounding community.

Online Blog Exposure Through the RASCC Website

Social media posts can generate short-term visibility. Website content gives the facility another opportunity to be discovered by people actively researching care options.

RASCC may create facility-focused blog content on the RASCC website based on information supplied and approved by the facility owner or administrator.

Facility overview and introduction content
Location and community-focused facility features
Approved services and care capabilities
Room and living-environment information
Family-oriented educational content
Facility highlights and differentiating characteristics
Approved photos supplied by the facility
Information about current availability when provided

More Than a Facility Name on a Directory

The goal is to give families useful context about the facility so they can better understand whether the home may match the resident's location, care needs, budget, and family expectations.

Choose Month-to-Month or Add the RASCC Photo & Video Walkthrough

Standard Membership

$249 / Month — Cancel Anytime

Best for facilities that already have usable photos, videos, and information that RASCC can use to create ongoing marketing content.

$249 monthly membership
20% off applicable RASCC referral fees
Approximately 2–3 social media posts per week
RASCC website blog / facility-feature content
Facility supplies approved photos and information
Cancel anytime
No six-month commitment required

RASCC Walkthrough Option

$249 / Month — 6-Month Commitment

For facilities that want RASCC to personally visit the location and create original photo and video walkthrough content for use in the facility's marketing.

Includes standard membership benefits
20% off applicable RASCC referral fees
Approximately 2–3 social media posts per week
RASCC website blog / facility-feature content
On-site facility photo walkthrough by RASCC
On-site video walkthrough by RASCC
Original visual content available for RASCC marketing
Six-month membership commitment required

The 6-Month Commitment Applies Only to the Walkthrough Option

An owner or administrator who does not request an RASCC-produced on-site photo and video walkthrough remains eligible for the regular month-to-month membership and may cancel the standard subscription at any time.

Why Choose the RASCC Photo & Video Walkthrough?

Families often want to see the environment before deciding whether a facility belongs on their tour list. Clear, current visual content can help a family understand the home's atmosphere before making the first call.

Current Facility Photos

RASCC can capture the home's current presentation rather than relying entirely on older or inconsistent images.

Video Walkthrough

Video can give prospective families a better feel for the layout, common spaces, bedrooms, outdoor areas, and general environment.

Facility Approval Still Matters

Owners and administrators remain responsible for determining which areas may be photographed or recorded and for protecting resident privacy, confidentiality, and any required permissions during the walkthrough.

Designed for Southern California Care Providers

RCFE & Board-and-Care Homes

Small residential care facilities that want stronger family-facing visibility and ongoing referral-network exposure.

Assisted Living Communities

Communities seeking another channel for promoting their services, environment, openings, and care options.

Independent Living

Residential communities serving individuals who want a supportive environment while maintaining greater independence.

Memory Care

Facilities offering specialized memory-support environments and seeking greater awareness among families exploring care.

New Facilities

Recently opened or newly marketed homes that need to begin building awareness within their surrounding community.

Established Facilities

Existing facilities that want to strengthen online visibility, support occupancy efforts, and expand their referral relationships.

Membership Summary

Membership	RASCC Facility Partner Marketing Membership
Monthly Price	$249 Per Month
Referral Fee Benefit	20% Off Applicable RASCC Referral Fees While Membership Is Active
Social Media Marketing	Approximately 2 to 3 Facility-Focused Posts Per Week
Website Marketing	Facility-Focused Blog and Marketing Content Through the RASCC Website
Standard Commitment	Month-to-Month / Cancel Anytime
RASCC Photo Walkthrough	Available With 6-Month Membership Commitment
RASCC Video Walkthrough	Available With 6-Month Membership Commitment
Service Region	Participating Southern California Facilities Within the RASCC Service Area

Important Facility Partner Membership Terms

The RASCC Facility Partner Marketing Membership is a marketing and referral-partner service. Membership does not guarantee inquiries, tours, referrals, admissions, occupancy, revenue, or a specific marketing result.

The standard $249-per-month membership may be canceled at any time. A six-month commitment applies only when the owner or administrator elects to have RASCC perform an on-site photo and video walkthrough.

The 20% referral-fee discount applies to applicable RASCC referral fees while the facility's membership is active and remains subject to the terms of the applicable facility referral agreement.

Facilities are responsible for providing accurate, current, and lawful information regarding licensing, services, amenities, care capabilities, pricing, availability, staffing, programs, and other facility representations used in marketing.

RASCC may rely on information supplied by the facility owner or administrator when preparing marketing content. Facility owners and administrators should promptly notify RASCC when information changes.

Photo and video walkthroughs must protect resident privacy and confidential information. The facility is responsible for identifying areas that may or may not be photographed or recorded and for obtaining any permissions required for residents, staff, visitors, or other individuals who may appear in content.

Marketing frequency may vary slightly based on content availability, holidays, scheduling, platform conditions, facility updates, and other operational considerations.

Partner Facility Membership